Training Business - Tips On How To Charge For Training Programs
BY THE HOUR
You identify an hourly rate after which cost the consumer for the time invested not only delivering, however preparing, your training program. The longer it takes you to arrange for a seminar, the more you charge. If the shopper throws in further work or needs modifications mid-stream that add to your preparation time, then you definitely would, in fact, make more money. But there seems to me to be a unique perceived value for someone who charges "by the hour" than for someone who has a set rate. There is a perception that you could possibly be dragging things out to benefit your pocketbook.
BY THE PERSON
The second approach of charging is to cost per person. This is the commonest way of charging if you conduct "open" or "public" seminars, where people sign up individually to attend your program at your facility or in a hotel or conference room. In these cases, the trainers are counting on-and compensated by-quantity. So, you obviously make more cash the more people who sign up. After all, the advertising costs of this type of cost system are usually fairly high, so that you won't net as a lot proportionately as for a per-session cost for a corporate seminar. Charging per particular person for a corporate workshop isn't very practical, as your ultimate fee is not known till the day of the program when you see how many truly show up. However, should you charged by the session, you get the identical amount whether 50 show up or five.
BY THE SESSION
This form of charging, by the workshop, is the most typical for many trainers who do business with companies. You create a set charge for a session. This is an effective form of charging because the each you and the client know and agree up front what the payment will likely be -- and it isn't impacted by the number of attendees. If only half the number show up who have been anticipated, your payment is not impacted. Usually you'd consider "quantity discounts" for multiple programs. There's an understanding that there are some "fixed costs" in a workshop, usually in the preparation, so a program that's half the traditional size will not necessarily be half the fee. And a program twice as long will not necessarily price twice as much. And a number of programs are also often charged at discounted per session fees.
MATERIALS AND EXPENSES
In addition to the training payment, it's expected that you'd additionally charge for expenses you incur as a result of delivering this training, usually journey associated corresponding to airfare and hotel if it is out of town or parking fees if it is a local job. If there are things you routinely purchase in your workshops, resembling flip chart markers or candy or name tents, there's an understanding that those items are already included in the price of your fee. You would not pass on those costs that are half and parcel of your training.
Nonetheless, studying materials are considered a bona fide further charge. If you put together materials for the contributors, corresponding to handouts or course workbooks, or if you embody your printed book or audio CD for each attendee, you might choose to add a per-person supplies fee. You'll be able to resolve if you wish to pass these prices on as bills to be reimbursed (in which case, you embody the bill from the printer who made up your notebooks) or if you wish to mark them as much as make a bit profit.
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